Review: The all-new Adweek gains information and knowledge for advertising and marketing, media and advertisements execs that you simply can’t locate at any place else. every one factor comprises profiles and interviews with most sensible newsmakers, opinions of scorching advert campaigns, the newest developments in print, electronic and ads and lots more and plenty more.

Show description

Read or Download Adweek (9 May 2016) PDF

Best media books

News for All the People: The Epic Story of Race and the American Media

Information for the entire humans is a sweeping account of the category and racial conflicts in American information media, from the 1st colonial newspaper to the web age. It chronicles key govt judgements that created our nation’s approach of stories, significant political battles over the function of the clicking, and the increase of media conglomerates and epoch-defining applied sciences.

Active Media Technology: 6th International Conference, AMT 2010, Toronto, Canada, August 28-30, 2010. Proceedings

This publication constitutes the refereed lawsuits of the sixth foreign convention on energetic Media know-how, AMT 2010, held in Toronto, Canada, in August 2010. The fifty two revised complete papers and a pair of invited talks have been rigorously reviewed and chosen for inclusion of the publication. they're grouped in topcial sections on energetic computers and clever interfaces; adaptive net sysetms and data foraging brokers; AMT for semantic internet and internet 2.

Static Green’s Functions in Anisotropic Media

This e-book provides uncomplicated conception on static Green's capabilities quite often anisotropic magnetoelectroelastic media together with designated derivations in accordance with the advanced variable strategy, power procedure, and necessary transforms. Green's features comparable to the decreased situations also are awarded together with these in anisotropic and transversely isotropic piezoelectric and piezomagnetic media, and in in simple terms anisotropic elastic, transversely isotropic elastic and isotropic elastic media.

Social Media Processing: 4th National Conference, SMP 2015, Guangzhou, China, November 16-17, 2015, Proceedings

This ebook constitutes the completely refereed papers of the 4th nationwide convention of Social Media Processing, SMP 2015, held in Guangzhou, China, in November 2015. The 14 revised complete papers and nine brief papers provided have been rigorously reviewed and chosen from one zero five submissions. The papers tackle matters reminiscent of: mining social media and purposes; traditional language processing; information mining; info retrieval; emergent social media processing difficulties.

Extra resources for Adweek (9 May 2016)

Sample text

Last fall, Gatorade hired Zero Code to create computer-generated imagery and a 360-degree video for a sponsored experience that enabled baseball fans to feel what it’s like to step into the shoes of Washington Nationals star Bryce Harper. “What’s been great working with Dario in particular is he has expertise, obviously, when it comes to the technology and the capacities of technology,” says Kenny Mitchell, Gatorade’s senior director of consumer engagement. ” Those who already have worked with Raciti say he is careful to only pursue VR projects that make sense for a brand’s goals—rather than pushing VR for technology’s sake.

INVENT. IGNITE. Join the other Project Isaac Award winners — inventors driving the future of marketing, advertising and media. Go for the gold. Enter today. Deputy Creative Director, Innovations DDB RUSSIA Per tive ON THE ORIGINS OF BR ANDS AND THE PEOPLE WHO BUILD THEM SWIPE 53 // PORTRAIT 55 // SPACES 56 // INFO DIET 57 // LOOK BACK 58 THE LABEL THE BOTTLE Kiehl’s proves its dedication to quality ingredients—which include apricot kernel oil and aloe barbadensis leaf juice—by laying them all out in the open.

Go for the gold. Enter today. Deputy Creative Director, Innovations DDB RUSSIA Per tive ON THE ORIGINS OF BR ANDS AND THE PEOPLE WHO BUILD THEM SWIPE 53 // PORTRAIT 55 // SPACES 56 // INFO DIET 57 // LOOK BACK 58 THE LABEL THE BOTTLE Kiehl’s proves its dedication to quality ingredients—which include apricot kernel oil and aloe barbadensis leaf juice—by laying them all out in the open. Inventor Aaron Morse cared about ingredients, not packaging. Kiehl’s could afford a slicker bottle but keeps the original.

Download PDF sample

Rated 4.20 of 5 – based on 20 votes